| Issue Date | Title | Author(s) | Source | scopus | WOS | Fulltext/Archive link |
|---|---|---|---|---|---|---|
| 2021 | An Empirical Exploration of Sports Sponsorship: Activation of Experiential Marketing, Sponsorship Satisfaction, Brand Equity, and Purchase Intention | Hsiao, Chun-Hua; Tang, Kai-Yu; Su, Yu-Sheng | FRONT PSYCHOL | 2 |
