| 公開日期 | 標題 | 作者 | 來源出版物 | scopus | WOS | 全文 |
|---|---|---|---|---|---|---|
| 2008 | Does Loyal and More Involved Customer the Reciprocal One of Retailer’s Relationship Efforts? | Chiung-Ju Liang; Wen-Hung Wang | Journal of Services Research | |||
| 2006 | Evaluating the interrelation of a retailer's relationship efforts and consumers' attitudes and behaviour | Chiung-Ju Liang; Wen-Hung Wang | Journal of Targeting, Measurement and Analysis for Marketing | 0 | ||
| 2005 | Integrative research into the financial services industry in Taiwan: Relationship bonding tactics, relationship quality and behavioural loyalty | Chiung-Ju Liang; Wen-Hung Wang | Journal of Financial Services Marketing | 0 | ||
| 2004 | 網站服務品質、認知風險與購買意圖之網路書店實證研究 | 李國光; 林秀芬 | 管理研究學報 |
