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National Taiwan Ocean University Research Hub
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Department of Computer and Communication Engineering, NKUST
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Showing results 29 to 48 of 72
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Issue Date
Title
Author(s)
Source
WOS
Fulltext/Archive link
2015
The Effects of Customer Orientation and Relationship Marketing on the Performance of Logistics Firms in Taiwan
Wen-Hung Wang
; Lou E. Pelton
2015 Academy of Marketing Science Annual Conference
2009
An Empirical Research of the Relationship Between Marketing Investments and Financial Performance
Wen-Hung Wang
2009 The 8th Biennial Conference of Asian Consumer and Economics Association
2009
Empirical Study of Brand Attributes Via Higher-Order Confirmatory Factor Analysis
Wen-Hung Wang
; Shiu-Han Tang
2009 ACME/FBD Conference
2006
Evaluating the interrelation of a retailer's relationship efforts and consumers' attitudes and behaviour
Chiung-Ju Liang; Wen-Hung Wang
Journal of Targeting, Measurement and Analysis for Marketing
0
2020
Event and city image: the effect on revisit intention
Hui Li; Che-Hui Lien; Wen-Hung Wang
; Tien Wang; Weiwei Dong
Tourism Review
8
2014
Examining U.S. Local Residents' Grocery Shopping Behavior
Maxwell K. Hsu; Eric Lien; Wen-Hung Wang
The 10th Biennial Conference of ACFEA
2014
The experience of flying with Hello Kitty Livery Featured Theme Jet: moderating effects of destination image
Wen-Hung Wang
Current Issues in Tourism
0
2017
Exploring the critical success factor to the ferry transport service in short sea shipping
Guo-Ya Gan; Cheng-Chi Chung
; Hsuan-Shih Lee
; Wen-Hung Wang
International Journal of Shipping and Transport Logistics (IJSTL)
4
2016
Fast Travel and Technology Acceptance Model, Airport Self-Service Options for Travel
Wen-Hung Wang
; Freya H. Hung
Business, Economics, Social Science & Humanities- BESSH-2016
2015
Hello Kitty livery is just a glimpse of Hello Kitty experiential package: The effects of celebrity-themed aircraft on purchase intention
Wen-Hung Wang
; Waros Ngamsiriudom
Journal of Service Theory and Practice
0
2008
How Managers Assure Financial Performance from the View of Attributes and Benefits – An Application of BSC
Chiung-Ju Liang; Wen-Hung Wang
2008 ACME/FBD Conference
2008
How managers in the financial services industry ensure financial performance
Chiung‐Ju Liang; Wen-Hung Wang
The Service Industries Journal
0
2008
Influence of Attitude, Anxiety and Self-Efficacy toward Statistics and Technology on Statistical Package Software Usage Behavior
Maxwell K. Hsu; Wen-Hung Wang
; Kevin Kuan-Shun Chiu
2008 SWDSI/FBD Conference
2009
The influence of customer perceptions on financial performance in financial services
Chiung‐Ju Liang; Wen-Hung Wang
; Jillian Dawes Farquhar
International Journal of Bank Marketing
0
2007
An insight into the impact of a retailer's relationship efforts on customers' attitudes and behavioral intentions
Chiung‐Ju Liang; Wen-Hung Wang
International Journal of Bank Marketing
0
2007
An Insight into the Impact of Retailer’s Relationship Efforts on Consumer’s Attitude and Behavior--Financial Services Industry in Taiwan
Chiung-Ju Liang; Wen-Hung Wang
2007 Association of Collegiate Marketing Educators Conference
2005
Integrative research into the financial services industry in Taiwan: Relationship bonding tactics, relationship quality and behavioural loyalty
Chiung-Ju Liang; Wen-Hung Wang
Journal of Financial Services Marketing
0
2008
The interrelationship of retailer's relationship efforts and consumers' attitude and behavior
Wen-Hung Wang
Measuring Business Excellence
0
2017
Key account relationship management: the moderating effects of relationship duration and transaction volume
Jian He Yeh; Wen-Hung Wang
; Maxwell K. Hsu; Scott Swanson
The Service Industries Journal
0
2020
Modeling Airline Crisis Management Capability: Brand attitude, brand credibility and intention
GraceHsiu-Ying Kao; Wen-Hung Wang
; Jillian DawesFarquhar
Journal of Air Transport Management
0