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瀏覽 的方式: 作者 Department of Computer and Communication Engineering, NKUST


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公開日期標題作者來源出版物scopusWOS全文
19992010年台灣生物技術產業發展趨勢預測研究張寶誠; 江晃榮; 王文弘 
2018Air Passenger's Perception of Cabin Safety Knowledge: Exploratory Factor AnalysisWen-Hung Wang International Conference on“Business, Economics, Social Science & Humanities- BESSH-2018
2018Air passenger's perception toward pre-flight safety briefing videos: Does it matter?Chia-ChenLee; Wen-Hung Wang ; Maxwell K.Hsu; Shih-MingJanJournal of Air Transport Management0
2016Airline co-branded credit cards—An application of the theory of planned behaviorWen-Hung Wang ; Maxwell K.HsuJournal of Air Transport Management0
2019Analysis of consumers' attitudinal and emotional factors on luxury apparel brand purchase intentionsWang, Stephen W. ; Pelton, Lou E.; Hsu, Maxwell K.SERVICE INDUSTRIES JOURNAL2
2018Analysis of consumers’ attitudinal and emotional factors on luxury apparel brand purchase intentionsWen-Hung Wang ; Lou E. Pelton; Maxwell K. HsuThe Service Industries Journal0
2009Attitude, Behavioral Intention and Usage: An Empirical Study of Taiwan Railway’s Internet Ticketing SystemWen-Hung Wang ; Yi-Jyun Liu2009 SWDSI/FBD Conference
2004Attributes, Benefits, Customer Satisfaction and Behavioral Loyalty—An Integrative Research of Financial Services Industry in TaiwanChiung-Ju Liang; Wen-Hung Wang Journal of Services Research
2007The behavioral sequence of information education services industry in Taiwan: relationship bonding tactics, relationship quality and behavioral loyaltyChiung‐Ju Liang; Wen-Hung Wang Measuring Business Excellence0
2007The behavioural sequence of the financial services industry in Taiwan: Service quality, relationship quality and behavioural loyaltyLiang; Wen-Hung Wang ; Chiung-JuThe service industries journal0
2018BRAND LOYALTY IN THE CRUISE SECTOR: AGE COHORTS, GENDER, AND TRAVEL ATTRIBUTES AS KEY MODERATORS FOR RELATIONSHIP MARKETING THEORYWen-Hung Wang ; Maxwell Kuo-Hsuan Hsu; Angeline Close Scheinbaum; Feng-Ming Tsai Journal of Marine Science and Technology0
2014Business Students Perception Of University Library Service Quality And SatisfactionMaxwell K. Hsu; Richard G. Cummings; Wen-Hung Wang The Contemporary Issues In Education Research0
2015Celebrity Endorsement in the Airline SectorWen-Hung Wang ; Angeline Close; Waros Ngamsiriudom2015 Academy of Marketing Science Annual Conference
2015Celebrity livery featured aircraft, the Moneki Neko (fortune cat) of airlinesWen-Hung Wang ; Waros NgamsiriudomJournal of Air Transport Management (SSCI)0
2018Co-branded services: perceived benefits and involvement of co-branded credit cardsWen-Hung Wang ; Jillian FarquharInternational Journal of Bank Marketing0
2012Compatibility and Perceived Risk in the Adoption of Online Banking Services: The Taiwan ExperienceWen-Hung Wang ; Maxwell K. HsuInternational Conference on Business And Information (BAI 2012)
2009Computer attitude, statistics anxiety and self-efficacy on statistical software adoption behavior: An empirical study of online MBA learnersMaxwell K.Hsu; 1Kevin K.Chiu; Wen-Hung Wang Computers in Human Behavior0
2008A Conceptual Framework of Patient Attitude and Behavior in Taiwan and the U.S.: The Role of Wait TimeKishwar Joonas; Wen-Hung Wang 2008 ACME/FBD Conference
2010Consumer behavior of the information services industry in Taiwan – conceptual framework and hypotheses developmentWen-Hung Wang ; Chiung‐Ju LiangMeasuring Business Excellence0
2017Consumers' attitude of endorser credibility, brand and intention with respect to celebrity endorsement of the airline sectorWang, Stephen W. ; Kao, Grace Hsiu-Ying; Ngamsiriudom, WarosJ AIR TRANSP MANAG45
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