Impact of word of mouth via social media on consumer intention to purchase cruise travel products

Please use this identifier to cite or link to this item: http://scholars.ntou.edu.tw/handle/123456789/15175

Title:	Impact of word of mouth via social media on consumer intention to purchase cruise travel products
Authors:	Feng-Ming Tsai Bui, Tat-Dat
Issue Date:	2021
Source:	Maritime Policy & Management
URI:	http://scholars.ntou.edu.tw/handle/123456789/15175
ISSN:	0308-8839
DOI:	10.1080/03088839.2020.1735655
Appears in Collections:	航運管理學系

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