Empirical Study of Brand Attributes Via Higher-Order Confirmatory Factor Analysis

Please use this identifier to cite or link to this item: http://scholars.ntou.edu.tw/handle/123456789/18973

Title:	Empirical Study of Brand Attributes Via Higher-Order Confirmatory Factor Analysis
Authors:	Wen-Hung Wang Shiu-Han Tang
Issue Date:	24-Feb-2009
Source:	2009 ACME/FBD Conference
Conference:	2009 ACME/FBD Conference
Description:	Oklahoma City
URI:	http://scholars.ntou.edu.tw/handle/123456789/18973
Appears in Collections:	航運管理學系

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