http://scholars.ntou.edu.tw/handle/123456789/23626
Title: | Developing a taxonomy of motivations for foodstagramming through photo elicitation | Authors: | Chang, Richard C. Y. | Keywords: | Foodstagramming;Impression management theory;Photo elicitation;Reflexive photography;Motivations;Taxonomy | Issue Date: | 1-Oct-2022 | Publisher: | ELSEVIER SCI LTD | Journal Volume: | 107 | Source: | INTERNATIONAL JOURNAL OF HOSPITALITY MANAGEMENT | Abstract: | Foodstagramming, the capturing and sharing of food, has become an indispensable part of our digital culture. This study explores the motivations underlying foodstagramming through a photo elicitation approach. A total of 32 participants were interviewed and 690 photos were collected. Fifteen motivations for foodstagramming were identified. The motivations were conceptually distinguished into three main spheres: self-sphere (intrinsically -oriented), social-sphere (extrinsically-oriented), and restaurant-sphere (stimulus/context-oriented), and further categorized under three key dimensions: affective motives, expressive motives, and functional motives. The findings reveal the heterogeneity in the motivations underlying foodstagramming and provide empirical evi-dence for new dimensions in understanding this important social phenomenon. |
URI: | http://scholars.ntou.edu.tw/handle/123456789/23626 | ISSN: | 0278-4319 | DOI: | 10.1016/j.ijhm.2022.103347 |
Appears in Collections: | 海洋觀光管理學士學位學程(系) |
Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.